Lynda - Sales Management Fundamentals

Size: 362MB | Duration: 0h 57m | Video: AVC (.mp4) 1280x720 30fps | Audio: AAC 48KHz 2ch

Genre: eLearning | Level: Appropriate for all | Language: English

When sales forces are managed well, companies drive more revenue. In this course, marketing professor Drew Boyd explains what sales management is, why it is important, and how you can get the skills you need to become an outstanding sales manager and recruit, train, retain, and manage a high-performing sales team. He reveals how to motivate individual salespeople and teams with compensation and quotas. Last, he provides an overview of creating and managing sales territories, including sales forecasting and evaluation of territories' performance.

Topics include:

* Acquiring talent

* Motivating your salespeople

* Forecasting sales performance

* Setting quotas

* Evaluating and compensating salespeople