Design for Print Stand Out with Specialty Printing Techniques

English | .MP4 | aac, 44100 Hz, stereo | h264, yuv420p, 960x540, 30.00 fps(r) | 1.00GB

Genre: E-learning

We're going to be creating a business card where traditionally speaking, specialty techniques can really help your brand look professional and stand out in a sea of inkjet blandness.

What You'll Learn

Print Methods. We will cover everything from Letterpress to Offset printing methods and the pros and cons of what each method brings.

Specialty Techniques. This is where the magic happens. Here we will learn all the specialty printing techniques you can utilize in your project to help add some visual impact. We will also be covering an introduction to paper as well as a section on some money saving tips you can use while setting up your files.

Concepting. Here we will get started creating our business card and I will cover my normal workflow for sketching out ideas while keeping printing techniques and budget in mind. I will also elaborate on my process for generating ideas and a little of how I work.

Design. You’ll learn how to bring your ideas to the computer and how versatile printing techniques are in the production of your design.

Pre-Press. You’ll learn an introduction to prepressing your files for print and some common standards for communicating with a printer. There will also be a large resources section for further investigation.