SkillFeed - Rock-Solid Brands

English | .FLV | aac, 44100 Hz, stereo | h264, yuv420p, 720x540, 30.00 fps(r) | 37.7MB

Genre: E-learning

These famous household names have brand identities that are built to last. In about 30 minutes, you'll see old and new examples, and hear how they got that way. We'll explore why a brand may need to change, and why protecting a strong identity is important. Examples of trademarks, packaging, and written copy are shown, and there are even some fun guessing games tossed in. Project Files includes a list of online resources.