CreativeLIVE - Pricing and Sales for Photographers with Julia Kelleher

WEBRip | MKV | English | 1280 x 720 | AVC ~1000 kbps | 30 fps

AAC ~127 Kbps | 44.1 KHz | 2 channels | ~16 hours | 7.46 GB

Genre: eLearning Video / Photographing

In order to make money as a photographer, you have to know how to price, package, and sell your work. In this 3-day course, small business owner and award-winning photographer Julia Kelleher will teach you how to create a strategic sales system — without relying on over-the-top, hard-selling sales techniques.

Julia will help you identify new product and sales opportunities, including the importance of in-person and projection sales. You will learn powerful selling techniques by watching Julia conduct an actual sales session live, right before your eyes. Julia will also give you a comprehensive pricing overview — including how to create packages that encourage your customers to spend more purely by adding the right value.

By the end of this course, you will know how to predict your sales averages, forecast growth, and go from thinking about the next single sale to thinking about the next year of sales.

Day 1 Pre-Show

9:00 am - Define Your Why

9:15 am - Why are In-Person Sales Such a Money Maker

10:00 am - Switching from Online to In-Person Sales

10:45 am - Types of Clients

11:00 am - The Psychology of the Buying Mind

11:45 am - The Buying Mind Q & A

1:00 pm - Shoot: Newborn Portraits

1:45 pm - Shoot: Newborn with Parents

2:30 pm - Pre-Consultations: What’s The Point

3:00 pm - Pre-Consultations: What Questions to Ask

3:30 pm - Pre-Consultations: The Art of Language

Day 1 Wrap-Up

Day 2 Pre-Show

9:00 am - Overview of the Day

9:15 am - Branding: Define Your Brand

10:00 am - Branding: Products

10:45 am - The Art of Pricing

11:00 am - The Art of Pricing: Breaking Even

11:30 am - The Art of Pricing: Products and Packages

12:45 pm - Projection Sales

1:15 pm - Why Use Sales Room Software

1:45 pm - Sales Quick Review - Q and A

2:30 pm - The Art of Language: Sales Demo

3:15 pm - The Art of Language: Q & A

Day 2 Wrap-Up

Day 3 Pre-Show

9:00 am - Quick Review of Day Two

9:15 am - Policies: What to Include

10:00 am - Policies Q & A

10:45 am - Dealing with Client Objections

11:15 am - Dealing with Diffcult Personalities

12:45 pm - Sales without a Studio

1:30 pm - On Location Sales Q & A

Thanks + Credits

2:15 pm - Business Structure: Implementing

3:00 pm - Purpose: Review Putting into Practice

3:15 pm - Purpose: Top 10 Motivations

Day 3 Wrap-Up